Top 5 Film & Television Apps on Android in Guatemala Q1 2023

During the first quarter of 2023, the top five Film & Television apps on the Android platform in Guatemala exhibited varied performance trends in weekly downloads, revenue, and active users. The data, sourced from Sensor Tower, provides valuable insights into the market dynamics of these popular applications.

Tubi: Free Movies & Live TV demonstrated a notable presence with its weekly downloads fluctuating between 24K and 39K. The app started the quarter with 27.8K downloads, peaked at 39.4K in the week of January 9, and ended with 24.4K by the last week of March. Active users saw a consistent rise from 128.9K to nearly 298.3K over the quarter, indicating a growing user base.

ViX: TV, Deportes y Noticias from Univision Communications Inc. showed a mixed trend. Weekly downloads began at 6.6K, surged to 51.3K in the week of January 23, and then declined to 12.9K by the end of March. Active users also saw fluctuations, starting at 273.3K, peaking at 429.5K in mid-January, and closing at 328.6K. Revenue streams for ViX varied, reaching $798 in the final week of March from an initial $582.

Netflix maintained a relatively stable download rate, starting at 22.1K and concluding at 12.7K. The app's active users showed a slight decline from 594.7K to 505.1K throughout the quarter. Despite this, Netflix's large user base reflects its strong market position.

Disney+ experienced moderate download numbers, beginning with 10.3K and ending at 7.1K. Active users saw a minor decrease from 149.8K to 120.9K. Revenue trends were consistent, with figures around $200 per week, spiking to $261 in late February.

Pluto TV: Watch Movies & TV had a varied performance in downloads, starting at 18.7K, dropping to 4.1K in late February, and rising again to 14.4K by the end of March. Active users mirrored this trend, beginning at 68.4K, dipping to 28.6K, and recovering to 61.9K.

These insights from Sensor Tower highlight the dynamic nature of the Film & Television app market in Guatemala. For more detailed analysis and data, visit Sensor Tower's platform.